Social Media — Delivered Monthly

March Content Calendar

Twelve assets: graphics, a reel cover and every caption, delivered as one batch, ready to post. We build the assets and the plan; you build the community.

12Assets / Month
3Formats Mixed
1Batch Delivery
Week 1
Feed
New Arrivals: The AW Restock
Mon · Product Drop

Back in stock and better washed. Link in bio before sizes go again.

#coalfieldapparel #newarrivals #birmingham
Reel
3 Ways To Wear One Jacket
Wed · Styling

One piece, three fits. Save this for your next capsule rebuild.

#streetwear #capsulewardrobe #ootd
Feed
The Fabric We Don't Shut Up About
Fri · Product Story

14oz raw denim, sourced and stitched to actually age well.

#rawdenim #madeproperly
Story
Spotted On The Street
Sun · UGC Repost

Tag us in your fit and we'll feature the best ones every Sunday.

#coalfieldworn
Week 2
Feed
Built Where The City Was Built
Mon · Brand Story

Every Coalfield piece is designed two streets from where it's sold.

#birminghambrand #madeinbrum
Feed
The Neutral Edit
Wed · Product Story

Five tones that go with everything you already own.

#capsulecollection #neutraltones
Feed
Packed With Zero Waste
Fri · Sustainability

Kraft-only packaging, no plastic, no exceptions.

#sustainablefashion #lesswaste
Reel
A Day In The Studio
Sun · Behind The Scenes

What actually happens between a sketch and a restock.

#behindthescenes #smallbusiness
Week 3
Feed
Worn In, Not Worn Out
Mon · Styling

Why we don't pre-distress anything. That part's on you.

#rawdenim #agewell
Feed
Poll: Which Restock Next?
Wed · Engagement

You vote, we cut fabric. Poll live in Stories all week.

#voteyournext
Feed
Layer Guide: Save This
Fri · Repurposed Blog

The full layering formula from this week's Journal post, condensed.

#stylegingtips #layering
Reel
60 Seconds In Digbeth
Sun · Local

The studio, the street, the reason we never left.

#digbeth #birmingham
How This Gets Delivered

One batch. Zero guesswork.

Shot & designed in one sitting

All 12 assets are produced from one content session, so the whole month reads as one consistent visual story instead of a patchwork.

Captions and hashtags included

Every asset ships with a ready-to-paste caption and a hashtag set researched for reach, not just filler tags.

You just post it

Delivered as a calendar, in order, with post types called out. The only thing left for the client to do is hit share.